Membership reflects EarthTronics’ dedication to expanding its market share and developing additional, solid channel relationships
Muskegon, Michigan – September 30, 2014 – EarthTronics, dedicated to developing innovative, energy-efficient lighting products that provide a positive economic and environmental impact for its customers, announced that is has joined the National Electrical Manufacturers Representatives Association (NEMRA) in order to expand its nationwide sales network. NEMRA, a powerful voice in the electrical industry, is an advocate for independent manufacturers’ representatives and manufacturer affiliates. NEMRA’s mission is to promote and enhance the value of the independent representative to the electrical industry.
“NEMRA is a strong, forward-thinking group of representatives and manufacturers that produce sustainable sales results,” says Tripp Smith, Vice President of Sales for EarthTronics. “By joining the organization, we will have the opportunity to utilize their experience in expanding the market for our high quality lighting products. The NEMRA representatives are a great fit in promoting our full line of Energy Star related LED and CFL products which include a broad line of California Energy Commission (CEC) compliant LED light bulbs and fixtures.”
EarthTronics’ products are sold under the EarthBulb brand name and are found in commercial buildings, hotels, restaurants, retail stores and residential homes. All EarthBulb lamps provide energy savings surpassing 75 percent. EarthTronics’ energy-efficient lighting solutions include CFL lamps from 5 to 65 watts that replace 25- to 300-watt incandescent lamps. The company also provides LED solutions for decorative and display lighting, downlights, and general area lighting.